Total Cost Of Ownership May 28
Do you ever consider the Total Cost of Ownership of owning a certain product you are about to purchase? Most people usually just compare purchase prices and don’t calculate the total cost of ownership. Certain types of products cost very little to buy but over the long run, cost a lot to maintain. Examples that come to my mind are disposable razors, printer ink, cars, batteries and most electrical items.
I think disposable razor blades probably started this trend years ago when they started to charge high for the blade cartridges and almost gave the holder away for free. Years ago, I used to use razors with disposable cartridges. Some companies gave them away free with just one cartridge so that you will buy the replacement cartridges. Compared them to a battery operated shaver, battery operated shavers cost much less over the long term even though the initially cost is higher.
The computer printer industry got this idea next and today, most budget printer cartridges cost as much as a new printer with the a new printer cartridge. For high volume printing, a laser jet printer would be a better choice compared to bubble jet printers. Most people who had bought a printer would be able to attest to it.
It is the same with cars. Some car makes have hefty replacement and repair cost, especially European makes. If you buy special edition models, sports or rare models, your total cost of ownership will be much higher because insurance, replacement parts and gas will all be higher. Not only that, some model have low resale values.
Finally batteries and electrical items. Use rechargeable batteries as much as possible. Lifetime cost is much much lower and it is better on the environment too. Look for energy efficiency for electrical items like refrigerators and air conditioners. You can safe a quite a bit in electricity cost and have a lower total cost of ownership.
Calculate the total cost of ownership before you buy. It applies to many things in life.
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Herd behavior is the term used to describe situations in which a group of individuals react coherently without there being any coordination between them. Usually used to describe animal behavior, it also describe human action when it comes to investing, stock market activity. I was inspired to write this post when I read the “Our Daily Bread” on the 17 of April 07.